COLLAB APPAREL COLLECTION
MARCH 2023

THE PRODUCT


CONCEPT TO EXECUTION


Coming into our third collection with Naruto we wanted to do something different, but familiar at the same time. In honor of Naruto's 20th anniversary, we have created a collection of custom cut and sew items that feature artwork from all three series on a single garment; this is truly unique. A lot of thought went into the design of every garment and showcase some of the most iconic characters and moments from the series as well as their personal journey from Genin to Hokage.

The Naruto 20 Year Anniversary allows us to combine characters from Naruto, Naruto: Shippuden, and Boruto all into a single collection. Something that was not possible until Naruto’s 20 Year Anniversary.

REGION SPECIFIC ITEMS


BRAZIL EXCLUSIVES
As we developed our Brazilian production capabilities, we faced restrictions in terms of what we could offer to our fans in the region. To address this, we developed exclusive designs tailored specifically for our Brazilian audience. This solution allowed us to provide unique products to our passionate fans.


KEYCAPS


DESIGN PHILISOPHY
We wanted to make sure that we created a version that would appeal to both Naruto and Team Liquid fans without overwhelming either group with branding. Our solution was to create a versatile set that allowed for keys to be swapped out, so you could showcase your love for Team Liquid, Naruto, or both simultaneously.


IN THE MEDIA